Methods Samples Application
fields
Trackings Representative
studies		 OmniBus
Ad hoc
surveys		 customer satisfaction
surveys		 Day After
Recalls
Panel
surveys		 Contracting
barometers		 Success
trackings
Audio
tests		 Quota-
surveys		 Event -
checks
  Mail-
efficiency		 Service
barometers
POS-/POI-
projects		 In-home
surveys
Surveys at
fairs and events		 In-Home
Use Tests
Surveys of
passers-by		 Product
testing
Wave surveys Paper
questionnaires
Frequency
measurements		 Employee attitude
surveys
Mystery
Shopping		 Questioning
consumers
B2B - interviews
(e.g. business clients)		 F2F-CATI, e.g. DAR
F2F-CAWI
CAWI
surveys		 Multimedia
testing
 Web
tools
Customer surveys Print ads Consumer
diaries
Employee attitude
surveys		 Claims, logos,
packaging		 Usability-testing
Product tests Audiobranding Rankings
online
Concept tests Quota-
surveys		 Focus Groups
online
Design studies Trailers and
tv-advertising		 Feedback processes
online
Services Statistic analysis
Validation
of data		 Multivariate
analysis
Creation of
code frames		 Creation of
tables
Coding Creation of
reports
Matching
of data		 Weighting
  of data

Interviews for market and opinion research

The market and opinion research institute OmniQuest is as a typical fieldwork provider specialising in surveys on the telephone, personal and online sector. Within the scope of national and international surveys, we coordinate more than 1,100 trained interviewers and offer both qualitative and quantitative optimal solutions to our renowned clients in the institutional and industrial sector. With 170 CATI workstations and more than 600 face-to-face interviewers nationwide, we are one of the biggest fieldwork providers in Germany.

OmniQuest is divided into four business segments:

  • Computer-assisted telephone interviewing (CATI)
  • Face-to-face interviewing
  • Online surveys (CAWI)
  • DATA management and analysis services

With us, your survey will be in good hands. Go and see for yourself!

Umfragen für Markt- und Meinungsforschung

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